Tourism New Zealand invites the world to find their 100% Pure New Zealand. We want to encourage the 155 million people actively considering a New Zealand holiday to make their booking now. We highlight dozens of regions and experiences from across the country, such as whale watching and creative culinary experiences in Kaikōura, sampling world-class food and wine in Queenstown, Hump Ridge track hiking in Fiordland, exploring Hobbiton in Matamata, and enjoying Auckland’s Tiritiri Matangi wildlife haven.